Vidu Agent Global Beta: One-Click AI Video Creation Tool

Vidu Agent has launched its global beta test, offering a tool for one-click video creation and replication of popular content. The platform allows users to generate short videos, including advertisements and creative shorts, with scene-level control.

The introduction of Vidu Agent comes as the video AI sector sees rapid advancements from models such as Google Veo 3, OpenAI Sora 2, and Runway Gen-4.5. While these models can generate video clips, Vidu Agent aims to address the challenge of creating complete, structured films by focusing on "one-click video creation."

Core Features and Capabilities

Vidu Agent's new features are designed to streamline video production for various applications, including product advertisements, brand TVCs, and animated shorts. Key highlights include:

One-stop creative output: The platform offers professional-grade content quality, combining imagination with scene-level controllability and refined editing capabilities.
High efficiency and cost-effectiveness: It supports one-click video creation, template replication, and batch creation, aiming to make the production process efficient.
Diversified scenario customization: Vidu Agent caters to multi-language and multi-scenario creation needs, from initial brainstorming to structured film production.

The global beta test for Vidu Agent began on December 16th. Users can apply for access through the Vidu official website (Vidu.cn) and join the community for priority experience.

Hands-on Testing and Applications

During early beta access, Vidu Agent was tested for its ability to generate videos in various scenarios. Users can access the "AI Agent" feature from the Vidu homepage.

For e-commerce advertisements, the tool allows users to upload product images and feature information, along with theme requirements. Vidu Agent then autonomously generates a storyboard, which can be edited. For example, an advertisement for BOLON sunglasses featuring Audrey Hepburn was created by uploading images and a simple prompt.

Another test involved generating a video of Elon Musk wearing Supreme apparel. By uploading image materials and a description, Vidu Agent produced a storyboard and video. Similarly, for a CHANEL BLEU short film, the platform generated visuals with an aesthetic effect, including automatic audio-visual synchronization and voiceover. The system also demonstrated the ability to maintain consistency in character image, actions, and product details when generating videos for the same product with different models.

Vidu Agent's "refined editing capabilities" allow users to adjust copy, shot rhythm, actions, and emotional expressions by modifying the script and video content. Its "scene-level controllability" ensures consistency of products, characters, and scenes in videos, making them commercially usable.

The platform was also used to create a promotional video for Apple AirPods Max, combining the product with a character in a cafe setting. It can also generate immersive visual scenes for headphone advertisements and supports multi-language customization, allowing for the creation of product advertisements in different languages for cross-border e-commerce.

These applications highlight Vidu Agent's focus on optimizing "explosive points" in advertisements, such as product close-ups, emotional transitions, usage scenarios, and feature displays, to enhance attractiveness and user purchasing power.

Video Replication and Production Paradigm

Beyond creation, Vidu Agent offers a "video replication" feature. This function allows users to upload a popular video (under 1 minute) and product reference images, then describe the desired effect to generate a high-quality, trending video. This aims to provide a methodology for mass-producing popular content.

Vidu Agent seeks to reshape the content generation chain by lowering the barrier for producing brand advertisements and promotional videos. It enables enterprises to respond to market trends quickly and realize creative ideas at a lower cost. This efficient production paradigm aims to make brand marketing more agile and versatile, facilitating customization and localization of advertisements. For content creators, it offers a tool for replicating popular video structures and iterating content to adapt to platform algorithms.

Vidu Agent also supports a "human-machine co-creation" model, positioning AI as a collaborative partner to amplify human imagination. The platform is expected to impact fields such as advertising, e-commerce, animation, and short films.

Vidu is also introducing an Agent API in the multimodal field, providing end-to-end deliverable APIs for enterprises to build creative agents within their own systems.